Shape your brand's future.
Mind Plus has been the official Kantar Group affiliate in Mongolia since 2014. Kantar is a global leader in marketing research, operating across more than 90 markets — and we are the only globally connected research agency in the country. That means you get the best of both worlds: Kantar's world-class methodologies and our deep understanding of the Mongolian market. Every insight we deliver is grounded in high-quality data — accurate, reliable, and built to drive action.
Connect with KantarWhat do we offer?
We offer a full range of marketing research solutions tailored to your business needs.
Brand Growth & Equity+
Build brands that are meaningful, different, and drive long-term growth.
- —Brand tracking & Brand health
- —Brand guidance
- —Meaningfully Different Framework (MDF)
Consumer & Shopper Behavior+
Uncover what truly drives your consumers' choices and behaviors.
- —Usage & Attitude (U&A) studies
- —Consumption Behavior
- —Shopper Behavior
Experience & Reputation+
Strengthen relationships with customers, employees, and stakeholders.
- —Customer experience (CX)
- —Employee experience (EX)
- —Corporate reputation
- —Employer branding
Advertising & Media+
Ensure your campaigns cut through and deliver maximum impact.
- —Ad testing
- —Campaign effectiveness
Innovation & Product Development+
Develop ideas and products that succeed in market.
- —Concept testing
- —Product & taste testing
Mystery Shopping+
See your business through your customers' eyes and improve service quality where it matters most.
- —Employee performance vs. company standards
- —Customer experience assessment across touchpoints
- —Actionable feedback to improve service delivery
Qualitative Insights+
Grow your brand with meaning, difference, and authenticity with a strong consumer insight.
- —Focus group discussion (FGD)
- —In-depth interviews (IDI)
Fieldwork & Data Collection Service+
Providing local data collection services to research partners around the world.
Secondary Data Analysis Service+
Providing desk research and secondary data analysis services to clients on a demand basis.
Sectors we work with
Industries where we bring specialized research experience.
Consumer Packaged Goods (FMCG)
Finance and Banking
Telecom
Health Care
Education
Automotive
Mining
Government and Public Sector
Trade and Retail
Corporate and Stakeholder
Sustainability
Turn ESG efforts into equity.
We connect sustainability strategy directly to brand value, competitive advantage and enterprise growth.
Insights & Reports
Explore our latest research, market insights, and published reports.
Local Kantar: Sustainability Sector Index (SSI) study
See where sustainability reshapes your category and opportunity
Global Kantar: BrandZ 2026 – Most Valuable Global Brands
Discover how the most valuable brands win
Global Kantar: Blueprint for Brand Growth 2026
Understand how businesses build profitable, strong and sustainable brands
Global Kantar: Marketing Trends 2026
Your indispensable partner for 2026 planning
Our team is our business
